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Contribute to outbound prospecting strategies and then successfully execute, driving overall revenue growth by converting prospects into opportunities for assigned segment(s).
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Strive to meet and exceed both personal and team goals in net subscriptions.
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Maintain comprehensive technical knowledge of Geotab’s offerings and effectively communicate the value proposition to prospects, acting as the subject matter expert (SME).
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Initiate contact with prospective customers through various channels (outbound calls and lead submissions via live chat or website); engage prospects effectively, and showcase Geotab’s capabilities through compelling demonstrations.
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Qualify prospects based on predefined BANT criteria to ensure they meet the target customer profile.
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Accurately assess prospect requirements, articulate relevant Geotab solutions, and schedule qualified appointments for Business Development Managers (BDMs).
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Serve as Brand Ambassador, ensuring a positive and professional representation of Geotab with potential customers and prospects.
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Acquire and maintain an in-depth understanding of Geotab products, target fleet applications, and the business objectives of potential customers and partners.
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Collaborate with the Partner Account Managers (PAMs) and BDMs in gathering essential partner/customer information.
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Maintain accurate and up-to-date records of all interactions and lead status in Geotab’s CRM (Salesforce).
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Collaborate with the Sales Managers/PAMs/BDMs to proactively manage the number of partners/customers in the pipeline in order to meet or exceed sales goals.
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Collect valuable market & customer intelligence from the segment/account managers/BDMs regarding customer needs/challenges.
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Tailor product presentations to the specific needs and core business of each partner.
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Participate in sales and channel development strategies to assist the company in optimizing information related to the industry and customer needs.
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Foster company credibility, enhance brand value, and establish trust within the assigned business channel and their customer base.
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Maintain up-to-date knowledge of all Geotab products, marketplace products, technology platforms and industry trends that impact the appropriate channel/network.
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Provide regular reports on outreach activities, lead status, conversion rates, and other key metrics.
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Assist in the creation of outbound messaging which will be used to effectively communicate with prospects using a tool such as Salesloft.
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Attend and support industry trade shows.
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Support Geotab global strategic initiatives.
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1-3 years of experience in technical sales, with 2-3 years specifically in outbound outreach preferred.
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Post-Secondary Diploma/Degree in Business, Commerce, Engineering, Computer Science, or a related field.
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Proven experience with outbound outreach utilizing sales engagement tools like Salesloft or Outreach.
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Strong technical aptitude with the ability to translate technical solutions to meet customer requirements and navigate CRM tools (Salesforce).
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Exceptional communication and interpersonal skills, including the ability to persuasively communicate over the phone and develop rapport quickly.
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Highly organized with the ability to manage multiple tasks and projects simultaneously in a flat organization.
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Knowledge of fleet management, telematics, and channel sales is highly valued.