Who you are:
We are always looking for amazing talent who can contribute to our growth and deliver results! Geotab is seeking a Lifecycle & Support Communications Specialist who will own the execution and governance of transactional, operational, and support-related customer communications across the global customer base. This role ensures that service notifications, operational updates, compliance communications, and system-triggered messages are delivered accurately, on time, and in alignment with the broader Customer Marketing lifecycle framework.If you love technology, and are keen to join an industry leader — we would love to hear from you!
What you'll do:
As a Lifecycle & Support Communications Specialist your key area of responsibility will be to own the execution and governance of transactional, operational, and support-related customer communications across the global customer base. Working under the direction of the Senior Manager, Retention & Success, this role translates operational requirements into scalable communication programs, safeguards channel integrity, and ensures that customer-facing communications protect trust while reinforcing value throughout the post-sale lifecycle.
How you'll make an impact:
-
Execute operational, transactional, and service-related communications including outage notifications, maintenance alerts, migration messaging, compliance updates, and product notices.
-
Partner with Support, Product, Engineering, and Customer Care teams to gather requirements and deploy structured communications tied to operational triggers.
-
Build and deploy lifecycle communications within approved automation platforms in coordination with the Marketing Automation function.
-
Maintain communication playbooks and standardized templates for operational and support events.
-
Conduct QA on messaging, segmentation, and trigger logic to ensure accuracy and compliance.
-
Monitor delivery performance and engagement metrics for operational communications and provide reporting insights to Retention & Success leadership.
-
Support migration, onboarding, and risk mitigation communications through structured execution.
-
Ensure compliance with global communication standards and regulatory requirements.
-
Contribute operational insights to lifecycle planning discussions and retention initiatives.
-
Manage communication escalations during high-priority operational events.
What you'll bring to the role:
-
3+ years work experience in email marketing, digital customer experience, or a similar role.
-
2+ years hands-on experience using Salesforce Marketing Cloud, building journeys and automations, writing queries, creating email programs/campaigns, and reporting.
-
Experience executing lifecycle, transactional, or operational communications in a SaaS or subscription-based environment.
-
Strong understanding of customer support and service communication workflows.
-
Familiarity with marketing automation platforms (e.g., Salesforce Marketing Cloud, Marketo, Gainsight).
-
Ability to manage time-sensitive communications with precision and attention to detail.
-
Knowledge of email compliance standards (GDPR, CAN-SPAM, etc.).
-
Strong cross-functional collaboration skills.
-
Analytical mindset with ability to interpret engagement and delivery metrics.
-
Excellent written communication skills and operational documentation discipline.
If you got this far, we hope you're feeling excited about this role! Even if you don't feel you meet every single requirement, we still encourage you to apply.
Please note: Geotab does not accept agency resumes and is not responsible for any fees related to unsolicited resumes. Please do not forward resumes to Geotab employees.
This posting is for an existing vacancy.
Why job seekers choose Geotab:
Flex working arrangements
Home office reimbursement program
Baby bonus & parental leave top up program
Online learning and networking opportunities
Electric vehicle purchase incentive program
Competitive medical and dental benefits
Retirement savings program
*The above are offered to full-time permanent employees only
How we work:
At Geotab, we have adopted a flexible hybrid working model in that we have systems, functions, programs and policies in place to support both in-person and virtual work. However, you are welcomed and encouraged to come into our beautiful, safe, clean offices as often as you like. When working from home, you are required to have a reliable internet connection with at least 50mb DL/10mb UL. Virtual work is supported with cloud-based applications, collaboration tools and asynchronous working. The health and safety of employees are a top priority. We encourage work-life balance and keep the Geotab culture going strong with online social events, chat rooms and gatherings. Join us and help reshape the future of technology!
We believe that ensuring diversity is fundamental to our future growth and progress and is an integral part of our business. We believe that success happens where new ideas can flourish – in an environment that is rich in diversity and a place where people from various backgrounds can work together. Geotab encourages applications from all qualified individuals. We are committed to accommodating people with disabilities during the recruitment and assessment processes and when people are hired. We will ensure the accessibility needs of employees with disabilities are taken into account as part of performance management, career development, training and redeployment processes. If you require accommodation at any stage of the application process or want more information about our diversity and inclusion as well as accommodation policies and practices, please contact us at careers@geotab.com. By submitting a job application to Geotab Inc. or its affiliates and subsidiaries (collectively, “Geotab”), you acknowledge Geotab’s collection, use and disclosure of your personal data in accordance with our Privacy Policy. Click here to read our Privacy Notice.
