Who you are:
We are always looking for amazing talent who can contribute to our growth and deliver results! Geotab is seeking a Senior Events Specialist who will be pivotal in the delivery of world class events that are delivered on time, within budget and consistently drive performance impact. The projects will vary in scope, complexity, and affected business area. If you love technology, and are keen to join an industry leader — we would love to hear from you!
What you'll do:
As a Senior Events Specialist, your key area of responsibility will be leading and managing industry events for key portfolios of Geotab’s business, including pre-planning, event execution, and post-event reporting. You will be responsible for managing event budgets, invoicing, and logistics planning—including vendor management and content creation—while ensuring programs meet high standards of execution and innovation. You will need to work closely with stakeholders in Revenue Generation (Sales), Business Development, Segment Managers, Product, and external production vendors to ensure strategic alignment of goals and event-related sales activities.
To be successful in this role you will be a highly organized self-starter with strong interpersonal relationship building skills and the ability to work well under pressure in a fast-changing environment. In addition, the successful candidate will have strong analytical and data decision-making capabilities with an ability to identify needs, develop effective solutions, and manage multiple event timelines to drive performance results.
How you'll make an impact:
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Lead and manage industry events for key portfolios of Geotab’s business, including pre-planning event execution and post-event reporting.
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Lead elements of Geotab’s marquee annual event, Geotab Connect. Work alongside Business Development, Segment Managers, Product, and other internal teams as required. Support in day-to-day liaison with production vendors.
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Manage event budgets, invoicing, and provide timely budget reports; oversee logistics planning, including scheduling, vendor management, AV services, catering, and content management.
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Develop and oversee relationships with external vendors, ensuring alignment with company brand guidelines, budgets, and strategic business goals.
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Partner with internal Geotab teams to produce relevant content for industry events and actively engage in monthly/quarterly focused meetings to develop sales strategies.
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Become a SME with regards to the platforms that Geotab events team supports.
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Consult with stakeholders in Revenue Generation (Sales), to ensure strategic alignment of goals and provide recommendations on event-related sales activities.
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Develop event-specific organizational tools such as production timelines, contact lists, on-site deliverables and schedules. Ensure stakeholder alignment.
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Create and manage event specific content creation, communications, and materials for pre-event, execution, and post-event stages; including outbound email, social media campaigns, videos, presentations, collateral, signage, etc.
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Strong ownership and focus on the event approval process. Must play a leading role in business case development and submissions ensuring that events are aligned with key business priorities.
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Align with leaders in the implementation of Saleforce.com and Marketing Cloud campaign structures and associated lead tracking. Lead and nurture automation processes to identify ROI results for every event.
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Utilize the company’s standardized lead generation process to upload all leads generated from events and complete the post-event ROI process. Compile post event reports/reconciliations, participant/stakeholder evaluations and evaluation summaries.
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Read trade publications, attend seminars, and consult with other meeting professionals to keep abreast of meeting management standards and trends.
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Actively update the company-wide global events calendar, keeping all details up to date and accurate.
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Maintain accurate and up-to-date records and files for all event management projects.
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Monitor and understand industry trends, identify issues and opportunities and provide recommended action to appropriate stakeholders, gather, integrate information/research and interpret existing views of the target audience to support the development of future events.
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Deliver programs and events to a high level standard of execution and encourage innovation and creativity in event planning and execution.
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Maintain a high level of customer satisfaction to ensure retention and growth of business through repeat events and developed relationships.
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Conduct event research where required to ensure Geotab remains competitive in its global event strategy.
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Support Geotab Global strategic initiatives.
What you'll bring to the role:
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5 - 8 years of experience in Event Management or a related field.
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Post-Secondary Diploma/Degree in Business Administration, Marketing, or a related field (or equivalent experience).
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CMP Designation (Certified Meeting Planner) is highly valued.
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Technical proficiency in Google Suite (Sheets, Docs, Slides) and familiarity with Salesforce/Marketing Cloud.
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Strong communication skills with a proven ability to influence and build interpersonal relationships.
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Highly organized with the ability to manage multiple projects simultaneously and maintain meticulous attention to detail.
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Adaptability to work a flexible schedule and travel 15% - 20% for events (primarily in the US).
If you got this far, we hope you're feeling excited about this role! Even if you don't feel you meet every single requirement, we still encourage you to apply.
Please note: Geotab does not accept agency resumes and is not responsible for any fees related to unsolicited resumes. Please do not forward resumes to Geotab employees.
This posting is for an existing vacancy.
Why job seekers choose Geotab:
Flex working arrangements
Home office reimbursement program
Baby bonus & parental leave top up program
Online learning and networking opportunities
Electric vehicle purchase incentive program
Competitive medical and dental benefits
Retirement savings program
*The above are offered to full-time permanent employees only
How we work:
At Geotab, we have adopted a flexible hybrid working model in that we have systems, functions, programs and policies in place to support both in-person and virtual work. However, you are welcomed and encouraged to come into our beautiful, safe, clean offices as often as you like. When working from home, you are required to have a reliable internet connection with at least 50mb DL/10mb UL. Virtual work is supported with cloud-based applications, collaboration tools and asynchronous working. The health and safety of employees are a top priority. We encourage work-life balance and keep the Geotab culture going strong with online social events, chat rooms and gatherings. Join us and help reshape the future of technology!
We believe that ensuring diversity is fundamental to our future growth and progress and is an integral part of our business. We believe that success happens where new ideas can flourish – in an environment that is rich in diversity and a place where people from various backgrounds can work together. Geotab encourages applications from all qualified individuals. We are committed to accommodating people with disabilities during the recruitment and assessment processes and when people are hired. We will ensure the accessibility needs of employees with disabilities are taken into account as part of performance management, career development, training and redeployment processes. If you require accommodation at any stage of the application process or want more information about our diversity and inclusion as well as accommodation policies and practices, please contact us at careers@geotab.com. By submitting a job application to Geotab Inc. or its affiliates and subsidiaries (collectively, “Geotab”), you acknowledge Geotab’s collection, use and disclosure of your personal data in accordance with our Privacy Policy. Click here to read our Privacy Notice.
